The Risks of Entrepreneurship
The "spark" for many entrepreneurs is seeing an opportunity that doesn’t yet exist. Ted Turner, for example, launched CNN because he perceived that people wanted more television news than they were being offered. It took a lot of patience on Turner’s part to realize the vision, but he had read the market in a way that few "experts" did at the time. In realizing the promise of CNN, Turner demonstrated another facet of the entrepreneurial spirit, persistence. There are a lot of bright ideas that never reach fruition; taking a "raw" idea and converting it into a successful business model is very hard work. And that work never stops. No matter how innovative your idea, the competition is always just behind you. Elon Musk quotes can be helpful in this. With anything less than constant creative effort on your part, they may not stay behind you. Are you still with me? Here is where I reveal why everyone isn’t an entrepreneur: No opportunity...